Oh, the irony. Yes, Mark Zuckerberg, founder of Facebook and subject of the fictionalized bio-pic “The Social Network” is Time Magazine’s Person of the Year (POTY in Tweetspeak). Yet the Twitto-/blogo-spheres are full of comments, reactions, and largely surprises at Time’s choice. Perhaps the medium is indeed the message, for much of the criticism of […]
Twitter And Philanthropy In The Holiday Season
“Twitter and philanthropy. They go together like a horse and carriage….” Well, it does not rhyme, but at least you are not hearing my Sinatra impression. The philanthropic and nonprofit communities have been on the forefront of many extensions of the uses of social media, largely because the financial investments are minimal. The rewards can […]
Email Remains An Evolving Technology, Not A Dead-End One
Before I had to start paying the bills, I used to love all the stuff that came through the mail slot at this time of year: announcements, coupons, cards, and catalogs – glossy, full-color, hundreds-of-pages thick catalogs. My brother and I spent weeks poring over them picking out each and every thing we needed for […]
If Charities Can Not Market Apps, Then Text Them Your Support
So Apple is uninterested in working with the nonprofit and charitable community to give them access to the iTunes Store for money raising. There are other ways that bypass the Byzantine process of Apple acceptance and still offer means to support (some of) your favorite charities with your mobile device. Even your iPhone: Texting donations […]
Can No Social Media Be As Philanthropically Engaging As Social Media?
It is a delicious irony suitable for for the latest diva of over-the-top corporate pop (As an old fogey, I confess I’m still surprised at how much Ms. Gaga’s persona is so dependent on what Madonna has already done. But back to our story): A denizen of social media and public attention announces via social […]
Resolved: Social Media Produces Social Good (Part 2: Arguments For The Negative)
In the debate over the influence social media has in steering social and/or political movements, the assumption seems generally to be that, yes, the ‘socially-engaged’ businesses, philanthropies, NGOs, etc., have found meaningful ways to leverage SM to further their causes. Two oft-cited examples are the impact that groups like MoveOn.org had in the election of […]
Resolved: Social Media Produces Social Good (Part 1: Arguments For The Affirmative)
As a buildup to our upcoming Perspectives interview with Kristen Cambell, Director of Programs and New Media the National Conference on Citizenship, that will be published this Thanksgiving week, we wanted to point our loyal readers to a brewing debate about social media as a change-agent for good – that social media have the capabilities […]
#Communications: Advertising Agencies Still Working Up To Digital Age
Danielle Sacks has posted a fascinating appraisal of the advertising world at FastTimes.com that demonstrates how behind-the-curve many advertising agencies are. The digital age is spawning what she calls ‘the first creative revolution since the 1960s,’ when image and copy and design were handed over to experts within vertical agencies who worked for the client, […]
