Social media create a counter-intuitive tension. On the one hand, we use social media to create relationships with family, friends, clients, and like-minded peoples of our hobby/political party/aesthetic choices/etc. Relationships take time and are sometimes built on what, at the moment, feels like a rushed introduction or awkward interaction. On the other hand, modern media […]
@BPGlobalPR: Public Relations Is About Public, Not Brand
It is a fool’s prerogative to utter truths that no one else will speak. Neil Gaiman No doubt you have been following the BP/TransAmerica/Haliburton oil leak as it continues unabated in the Gulf. We have often heard the term ‘oil spill’ in the media, but this is NOT an oil spill. It is a leak […]
Five More Ways (of 10) To Make Make Your Blog Work Best For Your Organization
As promised, we continue today with the second half of a great compendium drawn up by Jon Cottingham at Socialbright.com. He has been teaching us about how to make a company’s blog a pleasurable experience for the audience (and for the writers!) and how to make such a blog a productive marketing tool. Indeed, to […]
Remembering Memorial Day
First and foremost, let us take a moment to remember those who have served in the country’s armed services. Whatever your politics, whatever your position on US foreign policy, whatever your position on the contentious issues of Afghanistan and Iraq, surely you will agree that our service men and women sacrifice a lot – if […]
#Interview: Linda Cronin-Gross, President of LCG Communications, Blogger, PR Pro
We have been reaching out to some of the influential people in the nonprofit/mission-based/greening/housing (etc.!) communities to hear about the work their organizations are involved with and how these individuals got involved in that work. Their insights and experiences can inspire us all as we continue our work in our chosen areas. The series of […]
Neighborworks America Starts Summer Holidays With Educating Struggling Homeowners
We have all seen them. Many of the advertisements are made in Microsoft word, printed on a $99 color printer, and tacked onto telephone poles throughout struggling neighborhoods. Many of us know them as the scams – at least ‘too-good-to-be-true’ – deals that they are. But our confidence is likely bolstered by our relatively stable […]
Kicking A (Housing) Market While It’s Down
We are not a glum group at MKCREATIVE by any means. We just believe ‘forewarned is forearmed.’ Yesterday we discussed the local (read: Baltimore-Washington region) housing market, which did not enjoy a notable bubble and (thus?) has not suffered a violent bust. Nevertheless, the region is seeing a striking deflation in home values as foreclosures […]
‘Resilient Baltimore’ Probably Needs Resilient Housing Market
Economists, reporters, politicians, and bloggers have all proclaimed and/or wondered if The Great Recession is over. Our blog has followed some of these statistics and claims at the national level, but today we want to look specifically at the situation in Baltimore and its housing market. Many (weak) signs suggest bottoms have been found in […]
